Context and goals
Inoxtag and GMK cross the United States on Route 66, from Chicago to Santa Monica: nearly 4,000 kilometres in ten days, in the road's centennial year. A ninety-minute video, released on June 13, 2026.
Every number on this page comes from the dashboard where we track, one by one, the clips published for our clients. It moves every day, with no flattering rounding.
A film to launch, a show to grow, an event to bring to life. Open a project and we'll walk you through how we ran it, numbers included.
Figures as of November 13, 2026

















Inoxtag and GMK cross the United States in ten days. We covered the video from release, then opened an edit contest.
Inoxtag and GMK cross the United States on Route 66, from Chicago to Santa Monica: nearly 4,000 kilometres in ten days, in the road's centennial year. A ninety-minute video, released on June 13, 2026.
The video comes out on a Saturday. In two days, more than 130 clips cover the trip: GMK's wake-up calls, the Breaking Bad house, the landscapes of the West.
We keep going all week, stop after stop: the two-kilo steak, the duo's laughing fits, the Grand Canyon.
Alongside, a contest open to editors: everyone submits their edit of the video, and the best ones are rewarded.
Every client follows their views and clips in real time, from a private link only they hold. We don't show it here: you discover it when your campaign launches.
We audit your content and set a firm view target, written into the contract. Then you follow every view from your private dashboard.
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